Magazine Analysis

Advert 1

The main image/ focal point of the advertisement for Taylor Swifts album 'RED' has a black and white background colour with a birds cage handind at the back of her. The balck and white colour effect shows that the album could be vintage as the hat she is wearing has connotations to a image that woman would have worn in the 19s rather than now. In my opinion having the cage in the background is an important part of the advertisement as birds have relation to natural, freedom and purity. Her target audience are girls aged from 7years older and in order for them to get tickets to her concert they would need approval of their parents do it's not only targeting young girls but also middle aged parents. Having put object that relate to purity and natural would allow parents to think Taylor Swift would be a good role model for their young girls. The only colour seen in this advert is the colour red used for the title 'RED' which is mostly related to feminism and sexuality, specifically written in red in the her single 'we never ever getting back together' this could have been done to highlight that it's her no1 single but also because it's a love song and red is the colour that love is known for. This advert also contains a pack shot, I personally think this was specifically done for the target audience as they are young girls and when they go into a shop they need to know how the album is called and how it looks like so they can recognise it quicker and be able to buy it. Similarly to the same way that the release date is put on the album so the audience can know when they can purchase the product. Having synergy with Target benefits both Taylor and Target as selling it exclusively there would increase and boots sales of her album as target is a well-known store.

Advert 2:

Firstly, from the focal point we know that this advertisement is targeting 11 to 29 year old girls and woman. I say this as from the image of him being naked portrays a good example of the female gaze as he has a seductive look in his eyes and his exotic body which draws female audience to looking at the advert. The red written title on the name of the album, the nails on the female hands and the lipstick scribe behind "new album available now" also would attract the female audience as they can relate to the femininity used in the advert. The title 'Talk Dirty' is unique to Jason Derulos album as I haven't seen this any where else before which makes me want to listen to it even more as i can already relate to the title as it looks to be drawn in red lipstick. The colour red is seen as a sexual colour again having connotations to women as it symbolises love similarly to the lipstick scribbles. As stars targeted their audiences from a low age range a pack-shot alongside a body copy which is there to inform customers about Jasons top songs. The pack-shot is inserted in the advert to allow them to find the album in store or online easier. Having inserted the name of his top album hits known as body copy would allow the customers to identify who he is quicker and convince them to buy the album because the songs they know are good showing that the rest of the album would be as good as them. Having his name being in a dark almost silver colour reflects him as he is a dark colour but can also be pure and beautiful like a diamond in terms of attitude and personality. The price is also included on the foot of the page as well as the date it is released as an action line to show the audience that the album is  cheap so it can be afforded by everyone and is inserted in the advert as well to allow customers to buy it for the simple fact that it's cheap and to show other important information such as released dates.

Advert 3:

Rita Ora is known for being one of the most sexy and most beautiful artists in the R&B music genre. Her blond hair which also looks gold and her perfect curls reminds me of one of the sexiest woman's ever known being Marilyn Monroe. Looking sexy in her cover album magazine advert would attract the attention of all the male audiences, of all ages because of the simple fact she is attractive. Thanks to Laura Malvys 'Male Gaze Theory' I can say that I truly believe her theory is correct and that it apples in this situation of Rita Ora. The strong red lipstick she is wearing suggests love and danger. This is good as her male audiences can fall in love with her as well as knowing she is a dangerous woman that doesn't play games and is all business. This shows she is a good role model for woman aged 25 and over as it gives them advise on how to look more seductive. She has ensured to add that she has a special guest which allows audiences to look forward to the mysterious person who she is on tour with as well and due to the fact she has young audiences, they are sure to be more excited about a special guest. Rita Oras advertisement also has an action line where it allows her audiences to know where and when she is performing making them aware of when she would be close to them. She also has an action line at the bottom of the advert allowing the audiences to know where the product can be found. I don;t believe to have found any reviews on any of the adverts above however, a lot of starting up artist put reviews so it encourages the target audience to buy the album if they see 4-5 stars on it. I will be using this in my own magazine cover.